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There is no mistaking the signature color and fragrance of saffron, the world’s most precious spice. This Zafferano dell'Aquila DOP is totally pure. It naturally has a completely unique and inimitable flavor and aroma - with rich notes of dried fruit and flowers, and a hint of smokiness.
Each envelope of this powdered saffron contains three 10 mg packets, each of which are enough to flavor 250 grams of risotto. Powdered saffron is ready to use right out of the envelope, and adds rich flavor and vibrant gold color to tagliatelle with vegetables, gnocchi, couscous, paella, roasted meat and fish, and bouillabaisse. It is extremely versatile and is also widely used in Middle Eastern cooking, as well as desserts like orange pound cake or Persian sweet rice pudding.
Saffron comes from the tip of the threads of the Crocus Sativus, and saffron from L’Aquila, in the region of Abruzzo, is arguably the most famous and prized variety. Thanks to its high level of antioxidants and essential minerals, saffron is believed to have a number of medical uses as well, as a natural antidepressant and even as an aphrodisiac.
Saffron is originally from Asia Minor; according to legend, in the 13th century it was brought from Spain to Navelli, a small town in the province of L’Aquila, by a Dominican friar. He was an agricultural expert who knew the plant would flourish in his hometown, with its rich, permeable soils, mild summers and rainy springs. In Navelli, saffron has found its ideal micro-climate; it is the only European DOP certified saffron, and is now considered the best in the world.
Roughly 250,000 crocus flowers are required to produce one kilo of saffron threads. This is tiring, painstaking work that demands an incredible level of attention and dedication - but the result is an extraordinary product that truly deserves to be called “L’Oro Rosso di Navelli” - the Red Gold of Navelli.

Navelli Saffron Powder: Critics' Choice

“In the Abruzzo region of Italy, harvesting the lucrative spice is a centuries-old tradition, infused with a deep-seated passion for the land and its history."
The New York Times
“The crocus only fully blooms for a few hours a day, and each flower yields just three tiny saffron threads.”
Max Falkowitz on Taste
"Zafferano dell'Aquila has spoiled me utterly and completely. Its warm heady scent is intoxicating, and the color is glorious. From the second I opened the shipping box I knew I had something special."
"The delicate buds are handpicked and placed into baskets. Later, on the same day, the stigmas – three tiny threads per flower – are separated from the moist petals."
The New York Times
Use it for:
Warming, golden, deeply aromatic, velvety, with an extra umami final touch. Risotto is classic…
Saffron from l'aquila, in Abruzzo, is considered by many people to be the best in the world. …